Why I decided to take the Digital Marketing Nanodegree Program ?

• I worked for one of the biggest pharmaceutical companies in the country which is well known for a large scale of doctors and pharmacists and medical health providers and hence the base stops, we found that we lost a big base which will return back with big profits to the company, the last targeted customer The Patients .
• The biggest target was missing and we was reaching them indirectly with dealing with doctors and pharmacists only, so we was known as a company and products name for this sector only and this is a short scale base with low ROI
• And the time is for asking for the most important question in now, what we could do to reach the biggest sector easily and faster ?
• And the answer is the Digital Marketing. All the pharmaceutical companies is way far from the digital era and it’s the answer for the missing opportunity and the fastest way to do this, we should start with social media brand marketing for our company which will increase the base for our potential customers, I started a nanodegree in digital marketing to get all the knowledge that will help me to do this and take our marketing to the digital era, Facebook, Linked-in and Instagram was suitable  for growing and reaching more targets by building the right marketing camping and execution and it lead to a huge increase in our customers base and it made us to work with new suitable strategies that insure the maximum  benefits to the company and the credits goes to the magic of the Digital Marketing.